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Alexia Sinclair is a versatile Australian photographer and artist who works her works in a singularly painterly way. His art is plastic, tinged with commercialism, baroque and bewitching. His photographic compositions tell a story, his whole world, through evocative imagery made up of fantasies, dreams and cultural references. Using a graphic narrative aimed at seducing the viewer, Alexias art is dark and seductive, baroque and symbolic. Her multi-layered photographs subtly present contemporary notions of fashion and beauty, while restoring ancient notions of classicism, elegance and opulence. In her Rococo series, Alexia returned to the 18th century at the court of Versailles with the fiery Madame de Pompadour as the protagonist. Alexia fills all the roles, from the design of sets and props, to make-up and costumes. The composition is sought, the assembly is meticulously constructed, thus, Rococo silk flowers, which she painted and arranged herself in her garden in New South Wales. “I am back in 18th century France, my obsession. It was a time when life at court was more flamboyant, sensual and playful, when fashions were exaggerated and women used their costumes as an extension of their personalities. During this period, powerful women from the French court became fashion icons and their tastes influenced all of Europe. Their luxurious, excessive and exotic designs inspired many aspects of the costumes in this series; from Madame de Pompadours porcelain flowers to Madame du Barry;s diamond necklace, and Marie-Antoinette muslin shirt. Madame de Pompadour was a fascinating, cultured and intelligent woman, she entertained people like Voltaire in her salon. Here, we can see her, in the middle of scattered books, with headband and feather, its very naughty. »


Alexia Sinclair's photography, how is it?
“A very baroque style influenced by obsessive disorders! I love constructing visually charged and dynamic images that draw the viewer into my world.

Your main influences in terms of art?
I have a classical training in Fine Arts. I spent most of my schooling drawing or sculpting. I was strongly influenced by the Renaissance masters and then, later, by the Pre-Raphaelite school. I have a great interest in contemporary artists and I watch the world of fashion a lot: Alexander McQueen, John Galliano, Jean Paul Gaultier as well as the great photographers and directors: Tim Walker, Eugenio Recuenco, Erwin Olaf, Gregory Crewdson and Peter Greenaway…

The most photogenic place?
Obviously, being in love with the woods, I would say the forests and gardens of Europe. The first thing you do when you wake up? I take a coffee ! What is your dominant character trait? Conversation with Alexia Sinclair The obsession with detail. I want things to be perfect in my work and even in my eating habits, that is to say... Everything else I can let go, but what I eat and what I produce must be beautiful.

How much does your imagination haunt the composition of your work?
The past obviously has a very profound impact on my imagination and therefore my composition. I like to draw inspired by those who were there before me, but then I want to produce something contemporary and innovative.

- Find the suite of Alexia Sinclair in Normal Magazine n°6 -

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