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Acclaimed star photographer Mariano Vivanco was named amongst the 500 greatest fashion professinals. Known for his perfect technique and his otherworldy creativity, he has sublimated great figures such as Cindy Crawford, Naomi Campbell, Penelope Cruz, Rihana and Dita Von Teese. Yet, Vivanco’s work doesn’t simply capture beauty at its most simple. Between empowerment and intelligence, he has the ability to show the true nature of his models, who can thus blossom and reveal themselves as individuals. From this ideal emerge images of strong, powerful and confident women facing pure and idealized men. Supine men and dominant women. Sometimes the roles are reversed. Through his imagery, the artist manipulates and transcends the restraints of fashion to express his conception of beauty, strength and spirit.

Mariano Vivanco’s dashing success is on par with his personnality: volatile, optimistic and cheerful. As a hot- blooded peruvian, he is full of vitality and enthousiasm. Having traveled the world from a very young age, he left Peru at the age of ten before settling with his family in New Zeland. Inspired by Streichen and Horst, he moves to London in the year 2000

to pursue a career as a fashion and portrait photographer. His hopes come to fruition when he gains the trust of the magazine Dazed & Confused. He thus starts gaining popularity from the public of London. His works are then largly exhibited and published. From renowned magazines (Vogue, GQ, Harper’s Bazaar, Numero), international campains (Mugler, D&G, Linda Farrow, Fenty Beauty) and books like Portraits Nudes Flowers and Ninetyfive Chapel Market, his portfolio is now as impressive as it is surprising.

- Find the rest of Mariano Vivanco in Normal Magazine n°11 -

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